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5 Things You Can Do this Week to Boost Your Sales for Good

5 Things You Can Do this Week to Boost Your Sales for Good Do you want more sales? You’re in the right place! Do you want more sales? You’re in the Right Place! There are lots of reasons why you may pay extra attention to your company’s sales. Perhaps you’d like a...

hashtags intro

Let’s Talk About Hashtags #HashtagChat How to Unleash the Power of Hashtags on Social Media For the final post in our ‘Beginner’s Guide to Twitter’ series, I wanted to share a few hashtags that can help you promote your business, showcase your...

Why Card & Gift Businesses Close Down

Why Card & Gift Businesses Close Down  Common reasons companies close & how to avoid a similar fate… 9 times out of 10, if you’ve found this article you’ve clicked on a link to find out more about a card or gift business that no longer...

Stock Photos That Will Elevate Your Brand

Where to Find Stunning (& Free) Stock Photos the Will Make Your Marketing Pop! These stock photo sites are sure to have buyers lining up at your door. [bctt tweet=”In the creative world of cards and gifts you need stock photos that are better than average....

These Sales Promotions Can Raise Your Income

Why This Attention Seeking Marketing Method Makes a Difference How Special Promotions Get Buyers Paying Attention Promotions don’t always have the best reputation. One too many ‘never-ending sofa sales’ can make the very idea of promotions seem...

How Sales Funnels Can Increase Your Sales Income

An Introduction to Using Sales Funnels for Card & Gift Businesses Put the Pots and Pans Down, These Funnels are for Cooking Up Profits! Sales funnels are an integral part of any online business, but many greetings card and giftware businesses don’t seem to...

7 Ways to Promote Your Business Online

7 Simple Ways to Promote Your Card & Gift Business Online By Charlotte Biggs Are You Using All These Methods to Promote Your Business Online?   If you’re looking for new ways to promote your business online then today’s post is for you. It can...

How to Write Product Descriptions that Boost Sales

How to Write Product Descriptions Customers Will Love By Charlotte Biggs Product Descriptions. Done Right. Every Time. Do you struggle to write descriptions for your products? Perhaps you find yourself staring endlessly at a blank piece of paper? Or are you worried...

Why Keywords Are Important (Even in 2020!)

Why Keywords are Essential for Your Business (Even in 2020) By Charlotte Biggs Looking to Get Your Keywords in Line? Nice! If you have ever wondered “what are keywords?” or want to know why keywords are especially important to anyone in the card and gift...

Introduction to Social Media Marketing

An Introduction to Social Media Marketing By Charlotte Biggs Would you like to make social media marketing work for your business? Have you seen a business just like yours find thousands of followers on Facebook? Perhaps a friend or mentor advised you to open an...

Introduction to Search Engine Optimisation

An Introduction to Search Engine Optimisation (SEO) By Charlotte Biggs We need to talk about search engine optimisation (aka SEO). If you own a website, there’s a good chance you spend a lot of your time thinking about traffic. Not rush hour traffic with cars and...

Introduction to PR Marketing

An Introduction to PR Marketing   By Charlotte Biggs Do you want to see your business or products featured in the press? Perhaps you’ve seen a gift product featured in a glossy magazine and know your collections would be a perfect choice too.  Maybe you...

Introduction to Advertising

An Introduction to Paid Advertising   By Charlotte Biggs You’ve probably heard tales that the most effective form of marketing is paid advertising. There are people that firmly believe that there’s no such thing as free traffic and ultimately the only way to...

Introduction to Email Marketing

An Introduction to Email Marketing   By Charlotte Biggs Let’s talk about email marketing. Have you ever wondered about the people who visit your website? All those mysterious “internet people” clicking on things, visiting pages and reading your blog posts?...

Introduction to Blogging

An Introduction to Blogging By Charlotte Biggs This guide is an introduction to the world of blogging. Maybe you’ve been told you need to create a blog for your business. Perhaps I’ve told you to create a blog for your business? Chances are if you’ve come...

Instagram for Business

Easy Ways You Can Use Instagram to Boost Business More than Photo Sharing, Instagram has a Variety of Ways to Help Your Business From an early start as a trendy iOS app, Instagram has morphed into a powerful social media platform. With 300 million active monthly users...